Google Local India

Google Local India has been launched. Now every single shop, restaurant, hotel, any small businesses like kiranawalas, professional services like architects, dentists, etc can upload their details which will be listed on Google.

Imagine the enormity of the records database. India has around 1 Billion people. Take say, around 1/10 of them have some kind of business which they can list, so that’s 100 Million. Out of that say 1/100 of them get to post their details on Google Local India, that would be a million records.

Every business listing comes with details like Name, address, contact numbers, best time to call, even photos can be uploaded. There are Reviews too!

Since this service is new, recently launched, Google is displaying results for say, Mumbai restaurants, directly into the Google main results. This is their way of “Product Launch”, no need for any fanfare, just include it into the everyday Google serps.

However, I guess that this will be switched back to the normal Google results & localised [localized] content, ie results will only be shown on local.google.co.in
This would be switched back, after they get the ball rolling on submissions from local businesses.

It will be a mammoth undertaking as for verification, currently there are 3 methods, a) SMS Verification b) Local telephone call verification made by Google India. c) Snail mail, Google India will send you a letter to the address which the submitter has provided.

Imagine, if everyone decides that they want option c) Snail mail !!! LOL !! millions of letters to be dispatched. [Not a Green method, Google].

Now imagine, if Google were to keep these permanently & not switch back to the normal Google results. Then, with this one single product, ie Google Local India, thousands of websites would be affected in their traffic, ie, their traffic will go downwards. With this single sweep, all Local search sites, review sites, Yellow pages, travel sites which rely on local city, town & locality based geotargeting are gonna be affected.

However, I don’t foresee them doing this. For rest of the countries, for results like London Restaurants or Los Angeles restaurants, you see the normal Google results not the Google Local for that country.

In my next post, i shall detail out the step by step procedure to list your business in Google Local India.

Filed under 1 Web by prash on August 21, 2007

4 Comments to “Google Local India” »

  1. tatiraju .v.rao says:

    very interesting

  2. nakka.chandra sekhar rao says:

    iam starting the above site, so how to get informed to main google search engine, how much i have to pay indian rupees this is a real time technician developed project, so please guide me and do need ful and help me to make the web site for success routes

  3. V.S.Venkatavaradan says:

    I have a poem entitled ‘Google” for your perusal and use, if O.K.

    GOOGLE

    “Every morn and every night some are born to sweet delight,Some are born to endless night, endless night”–William Blake

    I met a saint on top of a strange hill
    With flowing beard and stunning eyes.
    In silence I stood before
    And in a sonorous voice he spoke:
    “Knowledge is power, wisdom is strength!”
    I agreed with a nod and a smile.
    He gave me a purple parrot with azure eyes
    Said, its name was ‘Google’‘
    ‘Google’, he continued, “can answer any questions you ask”
    Do not give it fruits or nuts
    Feed it with zeros and ones as often as you can
    I seized the bird and flew down to the plains.
    “Google!, I queried, “Who is the richest man on earth?”
    Flash came the reply:
    “One whose father rose from rags to riches”
    “And the poorest?
    In less than an instant came the answer,
    “The son who fell from riches to rags!”
    –Dr.V.S.Venkatavaradan, Professor Emeritus
    Sona Colleeg of Technology, Salem 636 005
    Tamil Nadu, India

  4. V.S.Venkatavaradan says:

    Thanks for your response “awailting moderation” on my Poem “Google”. I am sure lovers of Google will like the poem Google”.
    V.S.Venkatavaradan

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